There are several highly regarded email marketing tools available in the industry. The “best” tool for you will depend on your specific needs, budget, and the features that are most important to you. Here are some popular options:

1. Mailchimp: 

Mailchimp is one of the most widely used email marketing tools. It offers a user-friendly interface, customizable email templates, automation features, audience segmentation, and robust analytics.

2. Constant Contact: 

Constant Contact is known for its ease of use and beginner-friendly features. It provides customizable templates, list management, automation, and real-time tracking.

3. ConvertKit: 

ConvertKit is popular among bloggers, content creators, and small businesses. It offers advanced automation features, customizable opt-in forms, landing pages, and segmenting capabilities.

4. AWeber: 

AWeber is a reliable and feature-rich email marketing tool. It offers drag-and-drop email builders, automation workflows, list management, analytics, and integration with other platforms.

5. GetResponse: 

GetResponse provides a comprehensive set of email marketing features, including customizable templates, automation workflows, advanced segmentation, landing pages, and webinar capabilities.

6. ActiveCampaign: 

ActiveCampaign is known for its powerful automation capabilities, CRM functionality, and advanced email personalization options. It offers features like lead scoring, split testing, and integrations with other marketing tools.

7. Sendinblue: 

Sendinblue is an all-in-one marketing platform that includes email marketing, SMS marketing, live chat, and CRM. It offers a user-friendly interface, automation workflows, transactional emails, and powerful segmentation.

These are just a few of the top email marketing tools available. It’s important to evaluate your specific needs, consider the features that matter most to you, and compare pricing plans before choosing the best tool for your business. Many of these tools offer free trials or free plans with limited features, allowing you to test them out before making a final decision.